The
Story.
30+ years of custom coatings, camouflage, and precision training out of Arizona. Built by someone who geeks out on it.
How It
Started.
I've been studying and developing camouflage for about 30 years now. It's my passion. I developed a system that allows me to use any shape or colors for breakup. Not so much to mimic the given environment but to make the brain make assumptions about its nonexistence.
After much testing I settled on DuraCoat as the medium. It's a great product. Milspec hardness, two-part chemical coating that is weatherproof and chemical proof. Amazing stuff. Sprays so thin that I can do 7-8 coats and still be thinner than all the ceramic bake-on coatings.
Using our proprietary camo system and professional application, each piece is hand-crafted. DuraCoat is cured in about 3 weeks but continues to cure for 2 years or more.
Every one is one of a kind. I'm an artist and take your appreciation very seriously. And I'm a geek about it.
Meet the
Team.
Founder & Avid Hunter
Joel Broersma
Over two decades of experience in custom coatings, camouflage, and precision shooting.
Marketing & Development
Kael Broersma
Handles the digital side. Keeps the wheels on.
Pro Staff
Daniel Dupuis
Field tester. If it comes back from Dan in one piece, it's ready.
Pro Staff
Jeff Fraser
Field tester. He puts gear through its paces so you don't have to guess.